So, Every Tom, Dick, and Harry (a truly British expression I apologize) wants you to buy their Brand New Niche Marketing Product, Niche Websites, The New Niche Explosion, Nichey Nichey Blah Blah Blah!! People are going on like this is something NEW!! Well sorry if I am coming across as a bit blunt or even [...]
Probably the most difficult part of Internet marketing in general, whether it’s in promoting a resale rights package or just selling dog food, is building a subscriber base. How do you get people to sign up for your newsletter or e-zine or whatever form of communication you intend to use in order to get your [...]
Most people resell digital products poorly. They assume it’s really more about getting traffic to their websites than it is about selling the product. Don’t misunderstand me. Traffic is important. Without eyeballs seeing your product (one way or another), you won’t sell anything. That’s not all there is to it, though. Always remember that selling [...]
My clients and students are surprised and delighted to discover that a refined niche marketing strategy not only attracts significantly more business but also provides richer opportunities for self expression. To help you discern your own market niche, try using “where” and “who” questions like the following: “WHERE” QUESTIONS Where do you consistently find kindred [...]
The concept of “resale rights” might be new to you (some people say “resell rights” instead). What does it mean? Generally, resale rights are rights to resell a product. Not rocket science, is it? You usually have to purchase resale rights. The price you pay lets you resell the product to your customers, bundle it [...]
